We are luxury watch dealers based in the U.S., specializing in the sourcing, trading, buying, and selling of high-end timepieces. We work with both new and pre-owned watches from exclusive brands such as Rolex, Patek Philippe, Audemars Piguet, Richard Mille, and many more.

Every watch we sell is fully authenticated by professionals and comes with supporting documentation and/or certificates when available. This aside, you are not buying from our website, you are buying from Brian and Nick. 90% of our business is from word-of-mouth referrals and our reputation means everything to us. So, while we take the time to get to know you, we are also vetting the market for the best examples of the watch you are after. No shortcuts and no excuses.

You can contact us through our contact page! We will be happy to assist you.

Great question. This comes up all the time with first time buyers. Some luxury watches sell above MSRP on the secondary market because demand far exceeds supply, often due to limited production, long waitlists, and brand exclusivity. Iconic models from brands like Rolex or Patek Philippe can be nearly impossible to get at retail unless you have a strong purchase history with an authorized dealer. This scarcity, combined with social media hype, celebrity influence, and growing interest in watches as investment assets drives up resale prices. Buyers are often willing to pay a premium for immediate access to a highly sought-after piece rather than wait years to get it at retail.

In many cases, luxury watches can be a strong investment, but it’s important to approach the market with knowledge and caution. Over the past decade, certain high-end models from brands like Rolex, Patek Philippe, and Audemars Piguet have consistently outperformed traditional markets, including the S&P 500, in terms of percentage returns. Rare, discontinued, or limited-edition pieces have seen significant value appreciation due to rising demand and limited supply. That said, not all watches go up in value, and trends can shift. Condition, provenance, market timing, and brand recognition all play a major role in a watch’s investment potential. We always recommend buying what you love first, and if it appreciates in value over time, that’s a bonus. Brian and Nick are happy to guide you through which watches and brands are likely to hold their value and increase over time.

Yes! We offer both brand-new and pre-owned luxury watches. Every pre-owned watch is thoroughly inspected, authenticated, and detailed before being sold.

Of course! We are excited to appraise any trade-in you have. We built our book of business on being able to offer MUCH stronger than our competitors on trade-ins, but we will always keep it realistic with you too.

We specialize in luxury watches ranging from $3,000 to over $1,000,000, including hard-to-find and investment-grade pieces.

We get this question all the time. Being a secondary seller and not an "authorized dealer," (an authorized dealer is a store that is officially consigned merchandise by the brand itself and given pricing restrictions and rules on how to sell it), we can offer better pricing, or immediate availability. The majority of our watches come from our clients on trade-ins, some we buy ourselves when offered by smaller dealers, and some come directly from the manufacturer.

About half of our business is in the sourcing, and you pay no premium for it. Whether it is a 1 of 10 limited edition and Nick is across the world to find it, or whether is is just a watch we don't seem to have, we can get it all! That's our specialty, so ask away!

Depending on the watch, you can have it on your wrist in 24 hours from making the inquiry, or at the most 7 days. We are experts in this area and believe we are the best in the world at sourcing watches.

We strongly encourage you to contact us or make an appointment to discuss your purchase and any trade-ins. At this point we will go over the scope of delivery which is all very standard. If you would like to purchase immediately, just check out with the item and provide your complete contact info and we will be in touch soon for fulfillment.